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identify drivers of growth and profitability
establish and track against a financial roadmap
improve cashflow and mitigate risk
solve for system, process, and skills gaps
Building dynamic operating financial models that are fully integrated with historical financials, scenario switches, detailed revenue / expense schedules, cash flow, visualizations, and more.
Ana Pavlovic
Founder
Ana Pavlovic launched APMK Consulting in early 2022, offering fractional CFO services, financial planning & analysis, digital transformation, and strategic advisory services. Her clients range from start-ups to established organizations with revenues from under $10 million to over $100 million, spanning the education, technology, creative services, professional services, non-profit, and media sectors.
Ana’s began her career in 2010 as an Investment Banking Analyst at TD Securities. As her love of intricate spreadsheets and meticulous formatting flourished, she recognized a need for a deeper mission and sense of purpose in her work. Ana relocated to New York City where she supported start-ups with finance and strategy before transitioning to an in-house role at General Assembly, where she eventually led the Financial Planning & Analysis function.
